Pure Contour 100Di: Punching above its weight

Recently, radio maker Pure unleashed the Contour 100Di, an affordable, compact dock for iPod, iPhone and iPad with integrated digital radio, powerful and detailed audio, a charming revolving dock and a free companion internet radio and music streaming App (available now to iPhone, iPod Touch and iPad users). Sounds nice, huh? Heard it all before? Right.


Let us assure you though, that the Contour 100Di is a nifty piece of kit, very nifty. It’s most useful when connected with the free Pure Lounge App, which enables the user to access a good variety of internet radio stations, on-demand content (podcasts and listen again programmes) and your own  sounds, as well as the ability to discover, explore and listen to millions of music tracks via the Pure Music subscription service which will go live in December and be instantly accessible through the aforementioned iPhone App.

Refreshingly, the 100Di punches above its weight with 20W RMS of audio for its compact dimensions and a strong feature set including digital and FM radio; made for iPod and iPhone certification; a slimline remote with neat magnetic remote tidy; two alarms; sleep and snooze timers; an aux-input for connecting an MP3 player; headphone socket.

This baby is part of an expanding Contour family of docks, and fortunately for you more fashionable gadget fiends, it has been designed with contemporary styling (well, the one we’ve got is a nice shade of black, any way…) to look good in any room of the house and the smashing revolving dock feature can be tucked away when the dock isn’t being used.

Interestingly enough, the Contour 100Di is also part of EcoPlus, which means that they are constantly upholding a commitment to the environment – very cool. All Pure products are designed to minimise their environmental impact and manufactured in ethically approved and audited facilities. They have reduced power consumption in operation and standby, use recycled packaging materials, have the smallest possible packaging and components selected to minimise environmental impact. Great stuff.

Contour 100Di is available now for £99.99. Please visit www.pure.com for more information. People interested in the Pure Music subscription service launching in December can register their interest right now at www.thelounge.com/puremusic.