Even in the stormiest of brainstorming sessions at the most innovative of tech companies, it’s hard to imagine someone looking at a baked bean and an iPod and wondering to themselves why the two have been kept separate for so long. Well, it might not be a baked bean exactly, but this week, London based Cybotanics Ltd have launched a funding drive on Kickstarter for their first product. The world’s first ‘lossless’ digital audio music players housed inside natural and Amazonian sustainable beans and nuts from Columbia.
As we enter an era of heightened awareness, both in relation to how we treat the environment and the social impact of what we consume, technology is one area society often turns a blind eye to. Much of what we use is mass produced and is constructed using plastics and similar components which we know are not sustainable, but we let it slide, because our gadgets enhance our lives. The iBean and iTagua are the world’s very first digital audio music players, designed using sustainably gathered, whole natural botanical casings from the Amazon Rainforest. They are the first in a series of products planned by Cybotanics over the next year.
However, it’s not just the environmental benefits which make these products so appealing. Jim Campbell, Managing Director of Cybotanics Ltd. says;
“No two products are alike, each and every iBean and iTagua digital music player is a natural botanical wonder, skilfully fused with a cutting edge audio heart. Every single product is an individual work of art sculpted by nature.”
Whilst it’s great news that we have forward thinking companies seeking to begin an environmental revolution, it’s essential that whatever music player you have in your pocket is up to the job. The iBean and iTagua, as you might expect from a small device offer either 2 or 4GB of storage. However, the company is promising far better sound quality than you typically find from a digital music player, by using ‘APE’, a new form of lossless compression. While the devices will play your existing MP3s, your MP3 files sacrifice quality, to save space; APE files will always sound exactly the same as a CD, whilst taking up substantially less space.
You might not be ready to give up on your iPhone, but if you do want good quality music on the go and don’t want to carry a chunky device around with you; or if you are after something environmentally friendly and individual, Cybotanics may soon have the product for you.
If you want to support the project, visit Cybotanics’ Kickstarter page.