The latest interchangeable lens camera from Pentax is certainly a bit of a head-turner. The black-and-yellow body certainly sets it apart from the usual Pentax design – and that’s all down to the vision of Australian industrial designer Marc Newson.
It has a 16-megapixel sensor and also offers support for K-mount lenses – which makes it a suitable option for existing Pentax owners who are looking for something more portable than their existing DSLR. As well as its 16-megapixel sensor, the K-01 also features high-speed burst shooting, extra wide sensitivity range with a top sensitivity of ISO 25600 and Full HD video recording.
Along with the K-01, Pentax has also announced the world’s thinnest interchangeable lens, the smc PENTAX-DA 40mm F2.8 XS unifocal. The K-01 has been designed with a contemporary yet timeless design. Bright colours are used on two key buttons for instant recognition: red for the video recording button, and green for the functional green button. The body is made from machined aluminium and natural rubber, making it both tactile and durable.
The mode dial and the power switch are made of an aluminium alloy, while the memory card slot and connectors on the easy-to-hold grip are covered with protective rubber. Newson has made his stamp on the product logo, the camera strap and even on the start-up screen. The optical viewfinder and quick-return mirror were eliminated during the design process to allow more freedom in the design of the camera body.
The PENTAX K-01 comes in three colourways: Black with black grip, Black with yellow grip, and silver with black grip. It will be available from the end of March 2012, priced £629.99 (body only); £679.99 (K-01 + 40mm DA XS lens); £679.99 (K-01 + DAL 18-55mm lens) and £799.99 (K-01 + DAL 18-55mm lens + DAL 50-200mm lens).